Business Brain Setup Workshop | Kim Stirling
For anyone tired of generic AI output

You’re not bad at prompting.
Your Claude just doesn’t know you yet.

We call it Cold Claude: what happens every time you open a new chat and have to start over from scratch. Warm it up once, five prompts, one Claude Project, and it remembers your business like it’s actually been through it with you the whole time. That’s the change.

YES! I want to stop re-explaining myself Self-paced. Yours the moment you join.
Kim Stirling, Claude for Business

You’ve probably already tried Claude. Maybe more than once. You typed out your whole business at 11pm hoping the next chat would finally get it, and it almost did, until Tuesday morning came and you were explaining it all over again.

It’s not because you wrote it out wrong. It’s not because you’re bad at prompting. It’s not even because Claude isn’t capable. It’s because Cold Claude doesn’t know you. It’s never actually been with you in your business. Every chat starts from a blank page, no matter how many times you’ve already said it out loud.

You’re not the problem here. The blank memory is.

Picture this

Imagine opening Claude and asking for a caption, and it comes back sounding like you, not like a stranger wearing your voice.

Imagine handing it an email that needs to go out and getting back something you can send as-is, in your tone, no rewrite required.

Imagine pulling up your actual to-do list and asking Claude which task on it actually makes you money today, and getting a real answer instead of more noise.

That’s the relief. Not less to do. A partner who already knows what matters to you.

The method

The Business Brain

Here’s what changes. You open your Claude Project, the same one every time you’re working in your business, and it already knows your offers, your voice, your audience, and your goals. You ask for a social media caption and it actually sounds like you wrote it on your best day. You ask for a client email and it doesn’t come back needing a ton of edits before you can send it.

These five prompts will get you there. You run them once, in order, inside one Claude Project. I walk you through the whole thing, and you only have to do it one time.

What an hour actually looks like

You’re not just watching a tutorial. You’re building in real time.

Give yourself sixty uninterrupted minutes. Bring a snack, your favorite drink, get comfortable. Then we get to work.

I walk you through the first prompt in real time, the same one I use with my own consulting clients. We go over what a strong output looks like, the key things to look for, and then you hit pause and run it yourself. You come back, we keep going. We do this through all five prompts.

By the end, you haven’t just watched something. You’ve built Claude into an actual business partner, not just an AI chatbot.

Let’s be clear about what this is

This isn’t a promise that Claude will make you six figures by next month.

You’ve probably already scrolled past ten people promising exactly that this week. That’s not what this is.

This is one afternoon spent building a Claude that actually knows your business, so you stop losing hours to generic output and start getting real work done. No hype. No grandiose claims. Just clarity, sitting in your Claude, every time you open it.

What you’ll walk away able to do

Here’s what actually changes.

  • Draft a caption that sounds like you the first time, not the fifth rewrite
  • Send a client email without rewriting it
  • Hand Claude a new offer idea and get something usable back immediately
  • Know which of your ten open tabs actually matters today

“What used to take me hours now takes minutes.”— Jerome Herbert, Jerome Herbert Collective LLC

@thekimstirling Most people are using Claude completely wrong. It's not a search engine. It's not a content generator you open, copy paste from, and close. When Claude actually knows your business — your offers, your audience, your voice, your goals — it stops being a tool and starts being the most useful person on your team. I built a free prompt that gets you there in one session. You fill it in once and Claude understands your entire business well enough to help you with anything. Writing, strategy, content, systems — all of it, actually sounding like you. Comment "BUSINESS" and I'll DM your AI business onboarding prompt right over! #claudeai #aitools #onlinebusiness #solopreneur #businessautomation #chatgpt #aiforcoaches #contentcreator #businessstrategy #claritybeforeautomation ♫ original sound - Kim Stirling | Claude for Biz
Kim Stirling
A note from Kim

I built this because I kept watching smart, capable people open Claude, get a generic answer back, and quietly decide AI just wasn’t going to work for their business. The same flat, forgettable output, the same person closing the tab feeling like they’d wasted their time.

It was never a Claude problem. Claude just didn’t know them yet, the same way it doesn’t know you yet. This workshop is the fastest way I know to fix that, without hiring me to sit there and do it for you. Run the five prompts once, and stop having this same frustrating conversation with yourself every single week.

What it actually changes

Jerome didn’t think this would save him real time. Here’s what he said once it did.

“I found Kimberley when I searched for someone to help me setup my Claude account. I wanted the option of incorporating AI into my business to primarily save me time in how I operate my day to day business. Kimberley got me set up with Claude quickly and seamlessly, and the impact on my workflow was immediate, what used to take me hours now takes minutes. From creating training content to crafting professional emails, I’m moving faster and communicating better than ever before.” “Kimberley didn’t just hand me a tool, she made sure I actually knew how to use it in a way that fits me and my business.” Jerome HerbertJerome Herbert Collective LLC — visit his work

Kim was resistant to AI until she actually tried it. Here’s what changed.

“I have been resistant with AI in my business until now. Kimberley showed me how I can use Claude to sound and feel like a much more personal experience. I like that this is one tool that saves me time and keeps me competitive in the market. I can choose how and when I use Claude and still feel in control of the output. This task has been on my mind for a while and I wish I started sooner. I really appreciate her patient approach and clear step by step direction that helped me feel less intimidated. I 100% recommend the Business Brain for entrepreneurs who care about integrity.” “Kimberley’s Business Brain is a bridge to working smarter, not harder.” Kim MarshallConscious Parenting and Leadership Coach · Author and Founder, Roots and Wings — visit her work
Here’s my promise

I promise you’ll leave with a Claude that knows your business as well as you do on your best day.

I’m not promising it’ll make you rich.

I’m promising you’ll stop wasting hours re-explaining yourself to a tool that’s supposed to be helping you.

What’s inside

This isn’t just another prompt pack. This is the foundation that turns Claude into your strategy partner.

Kim Stirling working at her computer
  • The five Business Brain promptsFive prompts built to teach Claude your offers, your audience, your voice, and your goals. Run once, inside one Project.
  • A guided video walkthroughReal examples of strong Claude output sitting right next to weak Claude output, so you know the difference the moment you see it.
  • Implementation pausesBuilt into the video itself, so you do the setup while you watch instead of saving it for a later that never comes.
  • Ten bonus promptsYou know what? I’m throwing in ten bonus prompts to help you get started, after your Business Brain is up and running. Nothing to figure out on day one, just what to run once your foundation is built.
Not ready for the full workshop yet?

Start with the free version.

The Know My Business prompt is the starting point. One free prompt that gets Claude oriented on your business in a single sitting. It's not the full Business Brain system, but it's the same idea in miniature, and it's a real place to begin if $127 isn't a yes today.

Know My Business: The Free Prompt

Fill it in once. Claude understands enough about your business to stop giving you generic answers. When you're ready to go deeper, the workshop is still here.

Get the free prompt
Before you talk yourself out of this

Worth answering directly

I don’t have time to set up another tool.

This isn’t another tool. It’s one sitting with Claude, the one you already have open right now, and the implementation pauses mean you’re not adding a task to next week. You build it while you watch, today.

I’m not technical.

Good, because this wasn’t built for technical people! It was built for the version of you that already knows your business cold and just needs Claude to catch up.

What if my business changes after I build this?

It will, and that’s fine. The workshop includes the update protocol for exactly that moment, so you adjust the one layer that changed instead of starting over from nothing, again.

Why not just wait until things calm down?

Six months from now, if nothing changes, you’re exactly where you are today. Maybe more burnt out. Maybe further behind on the stuff that actually grows your business. This workshop is one afternoon. Waiting costs you every week between now and whenever you finally get around to it.

What you get

Everything this becomes once it’s built

Captions that sound like you

Emails you can send as-is

Full SOPs, built from scratch

Brand documents in your voice

Training material, done for you

The task that actually pays today

A real check on your next idea

The same quality, every single time

$127

The five prompts, the video, the implementation pauses, and the ten bonus prompts. Self-paced. Yours the moment you join.

Join the Business Brain Setup Workshop. $127. Self-paced. Yours the moment you join.
A couple more things

Quick answers

How long do I have access?

Forever. Once you’re in, it’s yours. No expiration, no re-purchasing later.

What about the other workshops?

Buyers get first access to Workshops 2 through 7 as they release, no extra step, you’ll be the first to know.

Do I need a paid Claude plan?

Claude Projects work on both the free and Pro plans. Pro gives you more room to work in a single session, but you can absolutely start on the free plan.

Kim Stirling  |  Claude for Business  |  kimstirling.com